Over Twenty-Five Years of Broadcast Negotiation Experience
Cynthia has major agency experience at all levels and can, begrudgingly, do reach and frequencies in her head. Following are the highlights of her career before starting Revolution Media in January, 2001.

KSL Media, Los Angeles
Director of Spot Broadcast: Responsibilities included the forecasting & buying of 16 TV and Radio Markets for KSL's Southern region. Market assignments included Los Angeles, Denver, Phoenix, Las Vegas & San Diego. Clients included Countrywide Home Loans, Revlon, Victoria's Secret, Neutrogena, Longs Drugs, MGM Grand and Union Bank. Instrumental in winning the Guitar Center business and managed the account since 1996.

Dailey & Associates, Los Angeles
Responsibilities included the negotiating of the Los Angeles TV market for the Ford Dealers of Southern California with annual spending of 20 million dollars per year. Other clients included Sizzler, Great Western Bank, Domino's Pizza, Honda Motorcycles, Kaufman & Broad, Sara Lee, Lawry Seasonings & Hilton Hotels. Other market responsibilities included New York, Chicago, Boston, Miami, San Francisco and San Diego.

Rubin Postaer & Associates, Los Angeles
Director of Spot Broadcast: Responsible for the technical and strategic implementation of national TV and Radio buys in over 90 markets on a quarterly basis for the American Honda Corporation. Market assignments included Los Angeles, New York, Chicago and San Francisco. Helped to win the Honda Dealer buying assignment via New York market negotiation and experience.

Della Femina, Travisano & Partners, Los Angeles
Responsible for negotiating West Coast TV and Radio for Isuzu Dealers, Six Flags Magic Mountain, Beck's Beer, Sanwa Bank and Singapore Airlines. Duties included presentation and correspondence with clients and dealers. Los Angeles and New York market buys were instrumental in the winning of the Isuzu Corporate account.

Wells, Rich, Greene, Inc, Los Angeles Negotiated TV and radio in 22 Southwestern markets for accounts such as Midas Muffler, Pan Am, The Gap, Supercuts, and MGM/UA.

J. Walter Thompson, Chicago Bought TV and radio in five mid-western markets for 200 clients such as Burger King, Ford, Lever Brothers & Twentieth Century Fox. Duties included negotiating and implementing trade agreements.

S.M.Y. Inc., Chicago Worked on accounts such as A&P, General Electric, Mr. Coffee, American Home Products, & Harley Davidson. Coordinated special projects for new business and implemented a national trade program for Chrysler.

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